Before you setup a business-only Facebook Page… Consider this…

I highly discourage this option, but you can have a business-only Facebook Page. When you go to without logging in, there’s a link to Create a Page underneath the signup form. This will create a “business-only” account.

If you create a Page like this, it will not be linked to your personal profile at all. You will use a separate email to log into this Page. A business-only Page has several limitations including:

  • No Search bar at the top of the Facebook Page. You will not be able to search for and navigate to other Pages when you are logged into this account.
  • No way to like other Pages as your Page. If you have a business-only account, you can’t like another Page to show your support for that Page or connect with that Page.
  • No Page Home Feed. Since you can’t like other Pages as your Page, you won’t get updates as your Page through your own Page’s News Feed.
  • You may have to provide a separate cell phone number to verify this account. This feature is different and not consistent, but many people who have created a Page this way report that they need a separate cell number that is different from their personal profile account to verify this business-only Page. Not everyone has two different cell numbers.
  • No ability to use the Invite Friends feature on the Admin panel. Obviously if you are intent on keeping your Facebook profiles separate, then this may not be a feature you are interested in. However, it’s an easy way to connect some of your personal friends to your Page.

I don’t think there’s any need to create a business-only Page. The Page and the profile are very separate on a Page that is attached to a personal profile. No one can see who owns the Page and the limitations of the business-only Page are significant.

If you have created a business-only Page and want to rectify the situation, all you need to do is to add a personal profile as an admin and you will have all the functionality of a regular Page.